When you purchase or gift a gift card, you and the recipient (if you've provided their email address) will receive a gift card code via email — not a physical gift card.
The 12-digit code can be used to get all kinds of wine swag and accessories from the WA Swag Shop as well as any wine, membership or gift box purchases from Wine Awesomeness! Swag Shop purchases can be made the day of purchase, but for purchases from Wine Awesomeness please know that it may take up to 48 hours for your gift card code to become active.
You can apply the code at checkout by selecting 'Use Gift Card to check out' in the payment section. Any balance after your purchase will remain in your account.
If it has been more than 48 hours and your code is still not active on Wine Awesomeness, please contact us on live chat or at support@wineawesomeness.com
See also:
Can gift cards be redeemed on both the WA Swag Shop and Wine Awesomeness?